Read part one: The new world of windows shopping
When the pandemic struck amidst the innovations of uniting in-store and eCommerce experiences, brands were put under immediate pressure to fast-track a new digital backbone into their operations.
- How the impact of COVID-19 has redefined the consumer purchasing journey
- Why omnichannel customers are more valuable – but only when you’re consistent
- Eight questions to ask your team and kickstart your omnichannel retail experience
